Read Our Journal Posts
The Colour Theory: Designing bespoke hotel interiors
Mastering Colour Psychology in residential homes and hotels
Pablo Picasso noted that "Colours, like features, follow the changes of the emotions." Consider how you want guests to feel during their stay, aiming for transformative effects that enhance perceptions and overall experiences.
What are Hoteliers & Hospitality consultants looking for in boutique hotel design?
What Do Hoteliers and Consultants Seek in Boutique Hotel Design
Explore the evolution of hotel design and the rise of boutique hotels, blending hospitality with residential comfort. Discover how Woolf's interior design principles optimise guest flow, enhance comfort, and amplify brand storytelling. Learn why personalised décor and immersive experiences are key to setting boutique hotels apart in today's competitive market.
How ‘Interior Narratives' are changing the boutique hotel scene.
‘INTERIOR NARRATIVES' ARE CHANGING THE BOUTIQUE HOTEL SCENE
The boutique hotel movement created a fusion of the hotel experience with a home experience. Guests wanted a much closer alignment between experiences in hotels and their homes - A lifestyle crossover was born.
An experts eye on emerging hotel design trends
AN EXPERTS EYE ON EMERGING HOTEL DESIGN TRENDS
This year, WOOLF unveils intricate nuances and layers in hotel design, particularly focusing on sustainability and the seamless integration of wellness into the very fabric of the establishments.
What Are WOOLF Interior’s Top Five Hotel Design FAQ's ?
WHAT ARE WOOLF INTERIOR’S TOP FIVE HOTEL DESIGN FAQ'S ?
When we first meet a boutique hotel brand there are always five main questions that a new client will want to explore with us. Find out whats top of the list ?
The Insider: Curating Art For Interiors
THE INSIDER: CURATING ART FOR INTERIORS
‘For the love of art and interiors’. How do the WOOLF team curate art work for interiors. The ‘Insider Interview’ on curating classic and contemporary art work for the interiors of residential houses and hotel projects.
Inside Boutique Hotel Interior Design
INSIDE BOUTIQUE HOTEL INTERIOR DESIGN
Next in the hotel interior design series, we’re looking at the world of boutique hotels: examining what a boutique hotel is, the differences between boutique and small luxury hotels, and how exceptional interior design can elevate the entire brand to create a successful hotel business.
Interviewing WOOLF's founder on designing houses and hotels
Interviewing WOOLF's founder on designing houses and hotels
We catch up with Verity, the award-winning studios’ founder to ask her what we all want to know about designing houses and hotels.
High fashion design meets : hotel interior design
HIGH FASHION DESIGN MEETS : HOTEL INTERIOR DESIGN
A symbiotic historic connection between fashion and interior design has made for an intriguing interface for decades. At WOOLF we often look at the body of work of fashion designers to inspire our work; we see the magic that happens when these two worlds collide. Read on for our top picks of hotels designed by the world’s top fashion designers…
WOOLF Interior London & Bath Studios
WOOLF INTERIOR LONDON & BATH STUDIOS
WOOLF Interior Architecture and Interior Design originated in West London with their first Notting Hill studio opening its doors in 2009. The practice expanded in 2019 with the addition of their Somerset studio in Lansdown, Bath. “We create completely unique, client-focused, residential interiors, valued by our Clients for their luxurious, individual, beautifully tailored interior design. The practice has over 25 years of industry expertise, sensitively designing both contemporary and historic residential interiors.”
London Members Clubs - Design Focus: 2 The Arts Club
LONDON MEMBERS CLUBS - DESIGN FOCUS: 2 THE ARTS CLUB
At WOOLF Interior Architecture & Design we celebrate the best Hospitality Architecture and Interiors in the UK. Our practice has a plethora of ties to Artists, Gallery Owners, Art Collectors and Art Consultants. We are Specialist Interior Designers for Period Buildings and have an extensive history of curating art work for Interiors. It is from this perspective that the Arts Club, with its blend of Historic Architecture, Art Work and Interior Design, is a particular favourite of WOOLF Interior Design & Architecture.
A Secret Life of The Livery Hall – The City of London
A SECRET LIFE OF THE LIVERY HALL – THE CITY OF LONDON
In our view, some of the most outstanding discreet and audacious historic architecture and interiors in The City of London are home to the splendid, sacred and secret world of the livery hall. Informal trade guilds began to form during the early Middle Ages and these associations became the first Livery Companies. Originally charged to act as formal Governance Bodies for their namesake trades, the Companies also offered fraternal, religious and social aspects to their members. The majority of Livery Halls survived the Great Fire of London in 1666 and were then built on or rebuilt for their members during the 1800s.
The Bruton Effect: The Newt, Osip, The Chapel, Hauser & Wirth
THE BRUTON EFFECT: THE NEWT, OSIP, THE CHAPEL, HAUSER & WIRTH
Bruton in Somerset has always been a lovely picturesque village, but today it is home to many wonderful shops, café's, restaurants and art galleries many of which are creatively aligned with WOOLF Interior Architecture & Design. As a High End Interior Design studio based both in Bath and London, we share an affinity with the new and emerging enterprises that have emerged in Frome, Bradford-on-Avon and Bruton. The village of Bruton dates back at least the Domesday Book of 1086 and has experienced an influx of new activity and creativity in recent years, leading it to be labelled the “next Chipping Norton” with British Vogue calling it “the new Notting Hill”.
'The Newt' in Somerset
'THE NEWT' IN SOMERSET
WOOLF Interior Architecture & Design were introduced to The Newt, Country House Hotel and Gardens in Somerset through the eponymous ‘Stonewood Group’. Since its inception, an incredible amount of design and innovation has been achieved at The Newt, it is an enthralling, evolving haven with lots of new and exciting additions to come. An aspect of the project that is really inspiring to us as designers, is that it is a constantly evolving space. The range of talented practices involved in implementing the vision, is testament to the collaborative and open nature of the whole project.
THE FOUR SEASONS HOTEL – JUMEIRAH Beach, DUBAI
THE FOUR SEASONS HOTEL – JUMEIRAH, DUBAI
In juxtaposition of Arabian-inspired archways, Art Deco-influenced central staircases, and rich contemporary textiles that contrast magnificently against the stunning architectural vistas overlooking Dubai's northern skyline and the sun-kissed beach to the south.
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